The Big Pivot ─ Radically Practical Strategies for a Hotter, Scarcer, and More Open World

In a fundamentally changed world, your approach to strategy must also change

We live in an extreme world. Our natural resources are under extreme pressure as a billion more people enter the global middle class, demanding more of everything. Extreme transparency is opening up company operations and supply chains to public scrutiny. Extreme weather, driven by climate change, is shattering records all over the planet.

We’ve passed an economic tipping point. A weakening of the foundations of our planetary infrastructure is costing business dearly and putting our society at risk. It’s not some futuristic scenario or model to debate, but present-day reality. Our mega-challenges threaten our ability to run an expanding global economy and profoundly change ?business as usual.” But they also offer unprecedented opportunities: multi-trillion-dollar markets are in play and the winners of this new game will profit mightily.

According to Andrew Winston, bestselling author and globally recognized business strategist, the way companies currently operate will not allow them to keep up with the current (and future) rate of change.

In his new book, The Big Pivot, Winston provides a blueprint for companies whose leaders are ready to change their views on strategy, to help them both act and win in this new reality. With concrete strategies and tactics?and new stories from companies like Unilever, Nike, Ford, Diageo, Wal-Mart, and others?The Big Pivot will help managers everywhere create a more prosperous business, economy, and world.

For its thirtieth anniversary, Inc. magazine created a list of thirty books that all managers should own, covering seventy years of strategy thinking, from Drucker to Porter to Collins. Andrew Winston’s book, Green to Gold, was on this very short list. As founder of Winston Eco-Strategies, Winston advises some of the world’s leading companies and sits on sustainability advisory boards for Kimberly-Clark, Hewlett-Packard, and Unilever. His earlier career included advising companies on corporate strategy while at the Boston Consulting Group and management positions in strategy and marketing at Time Warner and MTV. He also speaks around the world on mega-forces and strategy and regularly appears in major media such as the Wall Street Journal, the New York Times, and CNBC.