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Knowledge Management in the Sharing Economy ― Cross-sectoral Insights into the Future of Competitive Advantage
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Knowledge Management in the Sharing Economy ― Cross-sectoral Insights into the Future of Competitive Advantage

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:NT$ 7200 元
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906480
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
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商品簡介

This volume explores the challenge of engaging knowledge management in a sharing economy. In a hyper-competitive business environment, everything tends to be digital, virtual and highly networked, which raises the issue of how knowledge management can support the decision whether or not to share strategic resources or capabilities. The book answers questions such as: to what extent does the sharing economy preserve or compromise the competitive advantage of organizations? And what are the knowledge-management strategies for competitive, yet cautious sharing dynamics?


作者簡介

Elena-Madalina Vatamanescu is Associate Professor at the Faculty of Management (SNSPA, Bucharest, Romania). She is Associate Member of the International Association for Knowledge Management (IAKM) and Deputy Head of the Research Center in Management and Leadership within SNSPA. Her main research interests are: business internationalization, knowledge management, intellectual capital, organizational diagnosis and online social networks.

Florina Pinzaru is Associate Professor and Dean of the Faculty of Management (SNSPA, Bucharest). She is Associate Member of the International Association for Knowledge Management (IAKM), Head of the Research Center in Management and Leadership within SNSPA and Editor-in-chief of the Journal of Management Dynamics in the Knowledge Economy. Her main research interests are: social media and digitization, online marketing, sharing economy and SMEs development strategies.

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優惠價:90 6480
若需訂購本書,請電洽客服 02-25006600[分機130、131]。

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