This primer on data mining provides introduction to the principles and techniques for extracting information, from a business-minded perspective. A basic familiarity with the field of data mining conc
This book provides students with a knowledge of complex and emerging topics in the field of Computer Graphics, including advances in rendering and new material on animation. It will enable the reader
Going Places teaches beginning ESL students the language they need for everyday activities at work, at home, and in the community. Students relate easily to the drawings, and are inspired to talk natu
Designed to give your students the extra support they need to succeed in your classroom, our Study Edition of Wilcox's Public Relations: Strategies and Tactics offers perforated chapter practice tests
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Introductory Statistics is the longer of the two texts (Elementary Statistics is the shorter one) and is appropriate for a one- or two-semester course. IS includes more detailed (but still flexible) c
Building Understanding offers a true thematic approach to reading by tying together closely-related authentic selections on topics of personal or world interest. *Thematic organization of readings aro
Welcome to the world of classic American literature! Enjoy eight short stories by these famous American authors adapted for intermediate to high intermediate students of English. Great American Storie
This revised edition of Feynman’s legendary lectures includes extensive corrections Feynman and his colleagues received and Caltech approved, making this the definitive edition of The Feynman Lectures on Physics. For all readers interested in physics.
Comprehensive and current, Public Relations: Strategies and Tactics, Ninth Edition helps students better understand the basic concepts, strategies, and tactics practiced in public relations today. Pub
Now in its Eighth Edition, Public Relations: Strategies & Tactics combines numerous current real-life case studies with fundamental concepts of the field, helping students relate theory to the actual
Provides an introductory survey in both discrete & combinatorial mathematics. Intended for the beginning student designed to introduce a wide variety of applications & develop mathematical ma
An Introduction to Cognitive Linguistics carefully explains the central concepts of categorization, of prototype and gestalt perception, of basic level and conceptual hierarchies, of figure and ground